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WOMEN4CHANGE RECOMMENDATION REPORT
BEST MARKETING PRACTICES FOR STUDENT ORGANIZATIONS:
FREE GIVEAWAY ITEMS, IN-PERSON ADVERTISEMENT, AND STRONG TWITTER PRESENCE
PREPARED FOR ISRA HAIDER AND THE IUPUI WOMEN4CHANGE CHAPTER
PREPARED BY IUPUI W231 STUDENTS
SOPHIE CARRISON, ANNEMARIE STACEY,
LAUREN SHAFFNER, HANNAH BOWLES
DATE RELEASED: MAY 5, 2020
PROJECT OVERVIEW
This report will provide the Women4Change organization chapter at IUPUI with recommendations as to how to improve marketing for the events and meetings that they host. Along with the recommendations, there is analysis to support the ideas and theories behind the recommendations. A review of literature is also included to comment on the sources used throughout the process.
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